Other identity projects created for various clients
Noba Ventures
Born in 2017 in Barcelona, Noba Ventures collaborates with companies in the design and development of new business ideas, taking into account the needs of the user and the business itself. They wanted a fresh, contemporary identity that would introduce some of their values in the formalisation of the brand. For the design of the identity, we worked with the concept of flexibility and adaptability, due to the characteristics of its team and work methodology, a dynamic team that adapts completely to the client’s needs, sizing itself according to them. We develop a flexible and agile identity, aligned with the brand’s personality, methodology and values.
Next Chef
A digital product that optimises the classic management of restaurants and their teams through a system of photo recipes and other functionalities that facilitate the day-to-day running of a professional kitchen. We worked on the corporate identity using the percentage symbol as a nod to the idea of savings and optimisation, the ultimate benefit of this professional tool. The two circles represent in turn two dishes and give an answer to the process of elaboration of a recipe: empty dish – cooked dish.
Me & Mine
Me & Mine, a brand of decorative products designed for young people that aims to provide tools with which parents can teach and learn together with their children. The identity is a tribute to the plastic scale with a die-cut alphabet that lets children draw letters. A logo that is also an object, a tool that allows creativity to develop and obtain different results thanks to creativity, imagination and manual work, values that are also values of Me & Mine.
Rezero
Concept, naming, corporate identity and graphic code for the “Catalan Foundation for Waste Prevention and Responsible Consumption” (until then under the acronym FCPRCR) an environmental and civic Catalan organisation that aims to change the model of consumption and production by promoting zero waste politics
We created the name Rezero through the synthesis of the concept of zero waste and recycle. Using a characteristic typography, an imagotype that symbolises zero and the use of a colour palette that refers to the earth, we have built an identity that is aware of the change and that vindicates the current consumption system.
Vora Architecture
Design of the identity for an architecture studio in Barcelona, an identity that represents the process. It was essential to work closely with the client in order to develop a brand that was flexible (like their adaptable work methodology) but at the same time emphasised the creative process.
This same code was used to create a series of posters and publications that, in addition to explaining and building the portfolio itself, are also a set of pieces that serve as a letter of introduction to share on social networks.
Luchana Theatres (Madrid)
An identity and a visual code as a guarantee seal for the first multiplex theatre in Madrid, a former multi-venue theatre that changed from a cinema to a theatre where to offer live shows with four different lines of programming. We had to help the public identify these four types of programme as well as reach family and general audiences. We worked on a logo that explored the diversity and the different creative lines of each venue. The result of the project is a complete visual system, with a differentiated code for each venue, easy to implement and designed for a low-cost production, positioning Teatros Luchana as an affordable multi-scenic centre.
